All sessions
s-0788
Simulated shopperNov 2, 2026, 10:49 AM UTC · mobile · search ads · Emberline 20°F Down Bag · 13 actions
abandoned
How Qualm's guess changed
With the current settings, the store would have shown Durability Proof after action 6 (dashed line). Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 20%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 127sBrowsed catalogBrowsed the catalogNo clear doubt 26%
- 231sViewed Emberline 20°FViewed a product pageNo clear doubt 36%
- 358sExpanded warranty · Emberline 20°FExpanded warrantyNo clear doubt 43%
- 41m 33sExpanded shipping · Emberline 20°FExpanded shipping infoNo clear doubt 47%
- 52m 03sOpened reviews · Emberline 20°FOpened reviewsDurability 36%
- 62m 13sReviews filtered: durabilityFiltered reviews by durability→ the store shows Durability Proof hereDurability 99%
- 72m 43sOpened reviews · Emberline 20°FOpened reviewsDurability 99%
- 82m 52sReviews filtered: durabilityFiltered reviews by durabilityDurability >99%
- 93m 19sExpanded warranty · Emberline 20°FExpanded warrantyDurability >99%
- 103m 39sExpanded warranty · Emberline 20°FExpanded warrantyDurability >99%
- 113m 42sExpanded materials · Emberline 20°FExpanded materialsDurability >99%
- 124m 05sBrowsed catalogBrowsed the catalogDurability >99%
- 4m 22sLeft the store
Final guess
Durability>99%
Fit
<1%
Suitability
<1%
Durability
>99%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why durabilityhow much likelier
- Filtered reviews by durability ×295.7×
- Expanded warranty ×315.6×
- Expanded materials6.6×
- Opened reviews ×21.8×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDurability
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.