Synthetic data
All sessions

s-0793

Simulated shopper

Nov 2, 2026, 4:17 AM UTC · mobile · organic · Cairn Mid Waterproof Boot · 12 actions

abandonedcart $189

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 20%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 128sViewed Cairn MidViewed a product pageFit 27%
  2. 248sSize guide · Cairn MidOpened the size guideFit 74%
  3. 354sExpanded specs · Cairn MidExpanded technical specsFit 46%
  4. 41m 19sExpanded returns · Cairn MidExpanded returns policy→ the store shows Fit Confidence hereFit 71%
  5. 51m 37sSize guide · Cairn MidRe-opened the size guideFit >99%
  6. 61m 49sExpanded returns · Cairn MidExpanded returns policyFit >99%
  7. 71m 53sSize guide · Cairn MidRe-opened the size guideFit >99%
  8. 81m 57sSize guide · Cairn MidRe-opened the size guideFit >99%
  9. 92m 06sOpened reviews · Cairn MidOpened reviewsFit >99%
  10. 102m 42sReviews filtered: fitFiltered reviews by fitFit >99%
  11. 113m 05sAdded to cart · Cairn MidAdded to cartFit >99%
  12. 3m 27sLeft the store

Final guess

Fit>99%
Fit
>99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
  • Re-opened the size guide ×390.5×
  • Filtered reviews by fit24.4×
  • Opened the size guide8.4×
  • Expanded returns policy ×22.3×
  • Opened reviews1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.