Synthetic data
All sessions

s-0813

Simulated shopper

Oct 30, 2026, 10:52 PM UTC · desktop · paid social · Talus Trail Runner · 9 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 7 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 14%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 125sViewed Ridgeback 38LViewed a product pageChoice 24%
  2. 251sSorted: price descRe-sorted the catalogNo clear doubt 51%
  3. 354sExpanded returns · Ridgeback 38LExpanded returns policyNo clear doubt 49%
  4. 41m 19sImage 1 · Ridgeback 38LViewed a product imageNo clear doubt 68%
  5. 51m 24sViewed Talus TrailViewed a product pageNo clear doubt 79%
  6. 61m 32sSize guide · Talus TrailOpened the size guideNo clear doubt 58%
  7. 71m 58sSize 11 · Talus TrailSelected a size→ the store shows Fit Confidence hereFit 82%
  8. 82m 15sSize guide · Talus TrailRe-opened the size guideFit >99%
  9. 2m 35sLeft the store

Final guess

Fit>99%
Fit
>99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
  • Re-opened the size guide90.5×
  • Selected a size12.4×
  • Opened the size guide8.4×
  • Expanded returns policy2.3×
  • Viewed a product image1.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
Fit
exit survey · used in training
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.