All sessions
s-0820
Simulated shopperOct 27, 2026, 9:48 PM UTC · mobile · paid social · Lumen 400 Headlamp · 8 actions
abandoned
How Qualm's guess changed
With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 10%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 16sViewed Cairn MidViewed a product pageFit 27%
- 221sImage 1 · Cairn MidViewed a product imageNo clear doubt 33%
- 327sBrowsed catalogBrowsed the catalogNo clear doubt 56%
- 459sViewed Lumen 400Viewed a product pageNo clear doubt 68%
- 51m 21sImage 2 · Lumen 400Viewed a product imageNo clear doubt 82%
- 61m 57sExpanded returns · Lumen 400Expanded returns policyNo clear doubt 95%
- 72m 04sViewed Merino 200Viewed a product pageNo clear doubt 97%
- 2m 13sLeft the store
Final guess
No clear doubt97%
Fit
<1%
Suitability
<1%
Durability
1%
Value
<1%
Delivery
1%
Choice
<1%
No clear doubt
97%
Why no clear doubthow much likelier
- Viewed a product image ×22.3×
- Viewed a product page ×31.7×
- Browsed the catalog2.3×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.