Synthetic data
All sessions

s-0831

Simulated shopper

Oct 25, 2026, 3:26 AM UTC · desktop · organic · Squall 2.5L Rain Shell · 13 actions

abandonedcart $229

How Qualm's guess changed

With the current settings, the store would have shown Built-For Answer after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 18%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 112sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 221sViewed Squall 2.5LViewed a product pageNo clear doubt 36%
  3. 349sExpanded specs · Squall 2.5LExpanded technical specsSuitability 41%
  4. 455sExpanded specs · Squall 2.5LExpanded technical specs→ the store shows Built-For Answer hereSuitability 75%
  5. 51m 05sBrowsed catalogBrowsed the catalogSuitability 59%
  6. 61m 18sExpanded specs · Squall 2.5LExpanded technical specsSuitability 84%
  7. 71m 40sExpanded specs · Squall 2.5LExpanded technical specsSuitability 95%
  8. 81m 49sOpened reviews · Squall 2.5LOpened reviewsSuitability 99%
  9. 92m 24sReviews filtered: suitabilityFiltered reviews by performanceSuitability >99%
  10. 103m 03sViewed Ridgeback 38LViewed a product pageSuitability >99%
  11. 113m 22sBrowsed catalogBrowsed the catalogSuitability >99%
  12. 123m 50sAdded to cart · Squall 2.5LAdded to cartSuitability >99%
  13. 4m 05sLeft the store

Final guess

Suitability>99%
Fit
<1%
Suitability
>99%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why suitabilityhow much likelier
  • Expanded technical specs ×46.9×
  • Filtered reviews by performance73.8×
  • Opened reviews1.7×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtSuitability
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.