Synthetic data
All sessions

s-0832

Simulated shopper

Oct 29, 2026, 5:15 AM UTC · desktop · organic · Cairn Mid Waterproof Boot · 13 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 7 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 15%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 14sViewed Cairn MidViewed a product pageFit 27%
  2. 219sBrowsed catalogBrowsed the catalogNo clear doubt 34%
  3. 352sSorted: price ascSorted by lowest priceValue 52%
  4. 41m 02sOpened reviews · Cairn MidOpened reviewsValue 63%
  5. 51m 35sSize guide · Cairn MidOpened the size guideFit 52%
  6. 61m 51sImage 1 · Cairn MidViewed a product imageFit 54%
  7. 71m 58sSize 10 · Cairn MidSelected a size→ the store shows Fit Confidence hereFit 91%
  8. 82m 33sExpanded materials · Cairn MidExpanded materialsFit 84%
  9. 93m 05sOpened reviews · Cairn MidOpened reviewsFit 94%
  10. 103m 12sExpanded shipping · Cairn MidExpanded shipping infoFit 87%
  11. 113m 26sSize 9.5 · Cairn MidChanged size selectionFit >99%
  12. 123m 31sViewed Lumen 400Viewed a product pageFit >99%
  13. 3m 58sLeft the store

Final guess

Fit>99%
Fit
>99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
  • Changed size selection106.9×
  • Selected a size12.4×
  • Opened the size guide8.4×
  • Opened reviews ×21.4×
  • Viewed a product image1.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
Fit
exit survey · used in training
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.