Synthetic data
All sessions

s-0837

Simulated shopper

Oct 29, 2026, 5:35 AM UTC · mobile · paid social · Squall 2.5L Rain Shell · 15 actions

abandonedcart $349

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 16%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 126sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 251sViewed Squall 2.5LViewed a product pageNo clear doubt 36%
  3. 31m 12sAdded to cart · Squall 2.5LAdded to cartNo clear doubt 36%
  4. 41m 39sViewed cartViewed cart (saw shipping cost)Value 67%
  5. 52m 05sRemoved from cart · Squall 2.5LRemoved from cart→ the store shows Value Breakdown hereValue 99%
  6. 62m 12sBrowsed catalogBrowsed the catalogValue 99%
  7. 72m 17sSorted: price ascSorted by lowest priceValue >99%
  8. 82m 48sViewed Squall ProViewed a product page · Switched to a similar productValue >99%
  9. 93m 21sImage 1 · Squall ProViewed a product imageValue >99%
  10. 103m 31sBrowsed catalogBrowsed the catalogValue >99%
  11. 114m 00sSorted: price ascSorted by lowest priceValue >99%
  12. 124m 35sAdded to cart · Squall ProAdded to cartValue >99%
  13. 134m 54sViewed cartViewed cart (saw shipping cost)Value >99%
  14. 145m 01sPromo field focusedClicked into the promo-code fieldValue >99%
  15. 5m 21sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Sorted by lowest price ×28.4×
  • Removed from cart46.2×
  • Clicked into the promo-code field40.8×
  • Viewed cart (saw shipping cost) ×24.1×
  • Browsed the catalog ×31.4×
  • Switched to a similar product1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.