Synthetic data
All sessions

s-0853

Simulated shopper

Oct 30, 2026, 5:38 AM UTC · mobile · organic · Ridgeback 38L Pack · 14 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 7 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 22%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 14sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 233sViewed Ridgeback 38LViewed a product pageNo clear doubt 39%
  3. 31m 13sExpanded warranty · Ridgeback 38LExpanded warrantyNo clear doubt 54%
  4. 41m 26sSize M/L · 18–21 in torso · Ridgeback 38LSelected a sizeNo clear doubt 58%
  5. 51m 34sExpanded materials · Ridgeback 38LExpanded materialsNo clear doubt 54%
  6. 62m 09sOpened reviews · Ridgeback 38LOpened reviewsDurability 53%
  7. 72m 38sReviews filtered: fitFiltered reviews by fit→ the store shows Fit Confidence hereFit 81%
  8. 83m 18sExpanded materials · Ridgeback 38LExpanded materialsDurability 60%
  9. 93m 25sOpened reviews · Ridgeback 38LOpened reviewsDurability 65%
  10. 103m 32sReviews filtered: durabilityFiltered reviews by durabilityDurability 99%
  11. 113m 53sOpened reviews · Ridgeback 38LOpened reviewsDurability 99%
  12. 124m 25sReviews filtered: durabilityFiltered reviews by durabilityDurability >99%
  13. 134m 59sExpanded materials · Ridgeback 38LExpanded materialsDurability >99%
  14. 5m 18sLeft the store

Final guess

Durability>99%
Fit
<1%
Suitability
<1%
Durability
>99%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why durabilityhow much likelier
  • Filtered reviews by durability ×295.7×
  • Expanded materials ×36.6×
  • Expanded warranty15.6×
  • Opened reviews ×31.8×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDurability
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.