Synthetic data
All sessions

s-0855

Simulated shopper

Nov 2, 2026, 12:26 AM UTC · mobile · search ads · Lumen 400 Headlamp · 8 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 13%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 112sViewed Lumen 400Viewed a product pageNo clear doubt 36%
  2. 228sImage 1 · Lumen 400Viewed a product imageNo clear doubt 59%
  3. 335sSorted: ratingRe-sorted the catalogNo clear doubt 84%
  4. 447sImage 2 · Lumen 400Viewed a product imageNo clear doubt 92%
  5. 552sExpanded returns · Lumen 400Expanded returns policyNo clear doubt 93%
  6. 61m 32sOpened reviews · Lumen 400Opened reviewsNo clear doubt 82%
  7. 72m 06sReviews filtered: valueFiltered reviews by valueNo clear doubt 80%
  8. 2m 10sLeft the store

Final guess

No clear doubt80%
Fit
2%
Suitability
3%
Durability
4%
Value
3%
Delivery
8%
Choice
<1%
No clear doubt
80%
Why no clear doubthow much likelier
  • Viewed a product image ×22.3×
  • Re-sorted the catalog3.8×
  • Viewed a product page1.7×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.