Synthetic data
All sessions

s-0858

Simulated shopper

Oct 23, 2026, 11:10 PM UTC · mobile · organic · Talus Trail Runner · 13 actions

abandonedcart $139

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 18%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 126sViewed Talus TrailViewed a product pageChoice 23%
  2. 21m 01sAdded to cart · Talus TrailAdded to cartChoice 23%
  3. 31m 12sViewed cartViewed cart (saw shipping cost)Value 42%
  4. 41m 32sPromo field focusedClicked into the promo-code field→ the store shows Value Breakdown hereValue 96%
  5. 51m 56sBrowsed catalogBrowsed the catalogValue 97%
  6. 62m 02sSorted: price ascSorted by lowest priceValue >99%
  7. 72m 21sViewed cartViewed cart (saw shipping cost)Value >99%
  8. 82m 48sPromo field focusedClicked into the promo-code fieldValue >99%
  9. 93m 08sViewed cartViewed cart (saw shipping cost)Value >99%
  10. 103m 43sPromo field focusedClicked into the promo-code fieldValue >99%
  11. 113m 52sViewed cartViewed cart (saw shipping cost)Value >99%
  12. 124m 08sPromo field focusedClicked into the promo-code fieldValue >99%
  13. 4m 30sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Clicked into the promo-code field ×440.8×
  • Viewed cart (saw shipping cost) ×44.1×
  • Sorted by lowest price8.4×
  • Browsed the catalog1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.