Synthetic data
All sessions

s-0877

Simulated shopper

Nov 2, 2026, 7:21 AM UTC · mobile · paid social · Squall Pro 3L Shell · 14 actions

abandonedcart $229

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 20%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 113sViewed Squall 2.5LViewed a product pageChoice 27%
  2. 253sBrowsed catalogBrowsed the catalogNo clear doubt 36%
  3. 31m 08sSorted: price ascSorted by lowest priceValue 65%
  4. 41m 34sAdded to cart · Squall 2.5LAdded to cartValue 65%
  5. 52m 11sViewed cartViewed cart (saw shipping cost)→ the store shows Value Breakdown hereValue 94%
  6. 62m 37sViewed Squall ProViewed a product page · Switched to a similar productValue 94%
  7. 73m 15sImage 1 · Squall ProViewed a product imageValue 85%
  8. 83m 55sViewed Squall 2.5LViewed a product page · Returned to a product viewed earlier · Switched to a similar productChoice 67%
  9. 94m 27sViewed Squall ProViewed a product page · Returned to a product viewed earlier · Switched to a similar productChoice 98%
  10. 104m 42sBrowsed catalogBrowsed the catalogChoice 97%
  11. 115m 14sSorted: price ascSorted by lowest priceChoice 70%
  12. 125m 53sViewed cartViewed cart (saw shipping cost)Value 76%
  13. 136m 12sExpanded shipping · Squall ProExpanded shipping infoValue 78%
  14. 6m 16sLeft the store

Final guess

Value78%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
78%
Delivery
<1%
Choice
22%
No clear doubt
<1%
Why valuehow much likelier
  • Sorted by lowest price ×28.4×
  • Viewed cart (saw shipping cost) ×24.1×
  • Switched to a similar product ×31.4×
  • Browsed the catalog ×21.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.