Synthetic data
All sessions

s-0882

Simulated shopper

Oct 23, 2026, 3:39 AM UTC · mobile · email · Squall 2.5L Rain Shell · 20 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 6 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 32%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 122sViewed Squall 2.5LViewed a product pageChoice 27%
  2. 257sSize XL · Squall 2.5LSelected a sizeFit 38%
  3. 31m 03sAdded to cart · Squall 2.5LAdded to cartFit 38%
  4. 41m 42sViewed cartViewed cart (saw shipping cost)Value 45%
  5. 52m 00sOpened reviews · Squall 2.5LOpened reviewsValue 42%
  6. 62m 31sReviews filtered: valueFiltered reviews by value→ the store shows Value Breakdown hereValue 94%
  7. 72m 47sAdded to cart · Squall 2.5LAdded to cartValue 94%
  8. 83m 07sViewed cartViewed cart (saw shipping cost)Value 98%
  9. 93m 16sRemoved from cart · Squall 2.5LRemoved from cartValue >99%
  10. 103m 43sSearch “cheap rain jacket”Searched for a use-case or spec · Searched for deals / priceValue >99%
  11. 114m 05sOpened reviews · Squall 2.5LOpened reviewsValue >99%
  12. 124m 28sReviews filtered: valueFiltered reviews by valueValue >99%
  13. 134m 52sImage 1 · Squall 2.5LViewed a product imageValue >99%
  14. 145m 27sAdded to cart · Squall 2.5LAdded to cartValue >99%
  15. 155m 50sViewed cartViewed cart (saw shipping cost)Value >99%
  16. 166m 14sSearch “discount code”Searched for deals / priceValue >99%
  17. 176m 20sAdded to cart · Squall 2.5LAdded to cartValue >99%
  18. 186m 28sViewed cartViewed cart (saw shipping cost)Value >99%
  19. 196m 33sRemoved from cart · Squall 2.5LRemoved from cartValue >99%
  20. 6m 49sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Removed from cart ×246.2×
  • Searched for deals / price ×230.7×
  • Filtered reviews by value ×218.9×
  • Viewed cart (saw shipping cost) ×44.1×
  • Searched for a use-case or spec1.2×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.