Synthetic data
All sessions

s-0886

Simulated shopper

Oct 27, 2026, 7:14 AM UTC · mobile · organic · Cairn Low Hiking Shoe · 6 actions

abandonedcart $159

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 14%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 130sViewed Cairn LowViewed a product pageChoice 31%
  2. 238sImage 1 · Cairn LowViewed a product imageNo clear doubt 35%
  3. 356sExpanded returns · Cairn LowExpanded returns policyNo clear doubt 36%
  4. 41m 25sSize 10.5 · Cairn LowSelected a sizeFit 83%
  5. 51m 29sAdded to cart · Cairn LowAdded to cartFit 83%
  6. 1m 41sLeft the store

Final guess

Fit83%
Fit
83%
Suitability
<1%
Durability
1%
Value
<1%
Delivery
2%
Choice
1%
No clear doubt
12%
Why fithow much likelier
  • Selected a size12.4×
  • Expanded returns policy2.3×
  • Viewed a product image1.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.