Synthetic data
All sessions

s-0913

Simulated shopper

Oct 25, 2026, 8:05 PM UTC · desktop · organic · Kettle Ti Stove Kit · 7 actions

abandonedcart $69

How Qualm's guess changed

With the current settings, the store would have shown Durability Proof after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 14%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 112sViewed Kettle TiViewed a product pageNo clear doubt 29%
  2. 246sBrowsed catalogBrowsed the catalogNo clear doubt 47%
  3. 31m 26sExpanded materials · Kettle TiExpanded materialsNo clear doubt 50%
  4. 41m 41sExpanded materials · Kettle TiExpanded materialsDurability 49%
  5. 52m 03sExpanded materials · Kettle TiExpanded materials→ the store shows Durability Proof hereDurability 76%
  6. 62m 09sAdded to cart · Kettle TiAdded to cartDurability 76%
  7. 2m 35sLeft the store

Final guess

Durability76%
Fit
<1%
Suitability
12%
Durability
76%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
12%
Why durabilityhow much likelier
  • Expanded materials ×36.6×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDurability
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.