Synthetic data
All sessions

s-0927

Simulated shopper

Nov 1, 2026, 12:38 PM UTC · mobile · search ads · Ridgeback 38L Pack · 8 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 13%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 128sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 21m 06sViewed Ridgeback 38LViewed a product pageNo clear doubt 39%
  3. 31m 27sOpened reviews · Ridgeback 38LOpened reviewsFit 23%
  4. 42m 00sExpanded specs · Ridgeback 38LExpanded technical specsSuitability 63%
  5. 52m 10sViewed Ridgeback 48LViewed a product page · Switched to a similar productChoice 52%
  6. 62m 13sBrowsed catalogBrowsed the catalogNo clear doubt 41%
  7. 72m 46sSize M/L · 18–21 in torso · Ridgeback 48LSelected a sizeNo clear doubt 48%
  8. 3m 14sLeft the store

Final guess

No clear doubt48%
Fit
18%
Suitability
9%
Durability
<1%
Value
5%
Delivery
<1%
Choice
18%
No clear doubt
48%
Why no clear doubthow much likelier
  • Browsed the catalog ×22.3×
  • Viewed a product page ×21.7×
  • Expanded technical specs1.0×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
SecondaryValue
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.