All sessions
s-0938
Simulated shopperOct 21, 2026, 12:07 PM UTC · desktop · search ads · Emberline 20°F Down Bag · 8 actions
abandonedcart $279
How Qualm's guess changed
With the current settings, the store would have shown Delivery Promise after action 4 (dashed line). Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 11%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 135sViewed Squall ProViewed a product pageChoice 29%
- 21m 05sViewed Emberline 20°FViewed a product pageChoice 36%
- 31m 31sSearch “express delivery”Searched for shipping / deliveryDelivery 71%
- 42m 00sDelivery check · ZIP 73836Checked delivery date by ZIP→ the store shows Delivery Promise hereDelivery 99%
- 52m 05sImage 1 · Emberline 20°FViewed a product imageDelivery 97%
- 62m 43sExpanded shipping · Emberline 20°FExpanded shipping infoDelivery >99%
- 72m 53sAdded to cart · Emberline 20°FAdded to cartDelivery >99%
- 3m 21sLeft the store
Final guess
Delivery>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
>99%
Choice
<1%
No clear doubt
<1%
Why deliveryhow much likelier
- Searched for shipping / delivery38.1×
- Checked delivery date by ZIP21.1×
- Expanded shipping info13.0×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.