All sessions
s-0949
Simulated shopperOct 31, 2026, 9:23 AM UTC · desktop · organic · Squall 2.5L Rain Shell · 12 actions
abandoned
How Qualm's guess changed
With the current settings, the store would have shown Decision Helper after action 4 (dashed line). Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)11% → 15%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 16sSearch “jacket”Searched the catalogNo clear doubt 32%
- 224sViewed Squall 2.5LViewed a product pageNo clear doubt 45%
- 358sOpened comparisonOpened the comparisonChoice 93%
- 41m 01sExpanded specs · Squall 2.5LExpanded technical specs→ the store shows Decision Helper hereChoice 90%
- 51m 36sImage 1 · Squall 2.5LViewed a product imageChoice 84%
- 61m 46sOpened reviews · Squall 2.5LOpened reviewsChoice 70%
- 72m 25sViewed Squall ProViewed a product page · Switched to a similar productChoice 98%
- 82m 31sViewed Squall 2.5LViewed a product page · Returned to a product viewed earlier · Switched to a similar productChoice >99%
- 92m 47sOpened reviews · Squall 2.5LOpened reviewsChoice >99%
- 103m 11sBrowsed catalogBrowsed the catalogChoice >99%
- 113m 21sViewed Squall ProViewed a product page · Returned to a product viewed earlier · Switched to a similar productChoice >99%
- 3m 50sLeft the store
Final guess
Choice>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
>99%
No clear doubt
<1%
Why choicehow much likelier
- Switched to a similar product ×38.6×
- Returned to a product viewed earlier ×222.8×
- Opened the comparison57.4×
- Viewed a product page ×41.4×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtChoice
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.