Synthetic data
All sessions

s-0955

Simulated shopper

Oct 27, 2026, 7:23 PM UTC · mobile · organic · Ridgeback 48L Pack · 10 actions

abandonedcart $349

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 7 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 14%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 134sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 246sViewed Ridgeback 48LViewed a product pageNo clear doubt 34%
  3. 31m 09sOpened reviews · Ridgeback 48LOpened reviewsFit 22%
  4. 41m 15sReviews filtered: valueFiltered reviews by valueValue 84%
  5. 51m 20sViewed Squall ProViewed a product pageValue 80%
  6. 61m 32sAdded to cart · Squall ProAdded to cartValue 80%
  7. 71m 35sViewed cartViewed cart (saw shipping cost)→ the store shows Value Breakdown hereValue 95%
  8. 81m 48sPromo field focusedClicked into the promo-code fieldValue >99%
  9. 92m 20sImage 1 · Squall ProViewed a product imageValue >99%
  10. 2m 31sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Clicked into the promo-code field40.8×
  • Filtered reviews by value18.9×
  • Viewed cart (saw shipping cost)4.1×
  • Browsed the catalog1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.