All sessions
s-0959
Simulated shopperOct 24, 2026, 4:39 AM UTC · mobile · paid social · Kettle Ti Stove Kit · 14 actions
abandoned
How Qualm's guess changed
With the current settings, the store would have shown Delivery Promise after action 4 (dashed line). Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 11%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 129sViewed Kettle TiViewed a product pageNo clear doubt 29%
- 251sDelivery check · ZIP 82807Checked delivery date by ZIPDelivery 77%
- 31m 11sOpened reviews · Kettle TiOpened reviewsDelivery 77%
- 41m 33sReviews filtered: valueFiltered reviews by value→ the store shows Delivery Promise hereDelivery 64%
- 51m 57sExpanded returns · Kettle TiExpanded returns policyDelivery 89%
- 62m 25sOpened reviews · Kettle TiOpened reviewsDelivery 86%
- 72m 44sReviews filtered: deliveryFiltered reviews by shippingDelivery 99%
- 82m 56sOpened reviews · Kettle TiOpened reviewsDelivery 99%
- 93m 26sReviews filtered: deliveryFiltered reviews by shippingDelivery >99%
- 104m 01sViewed Merino 200Viewed a product pageDelivery >99%
- 114m 11sDelivery check · ZIP 88465Checked delivery date by ZIPDelivery >99%
- 124m 32sOpened reviews · Merino 200Opened reviewsDelivery >99%
- 134m 57sReviews filtered: deliveryFiltered reviews by shippingDelivery >99%
- 5m 23sLeft the store
Final guess
Delivery>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
>99%
Choice
<1%
No clear doubt
<1%
Why deliveryhow much likelier
- Filtered reviews by shipping ×342.3×
- Checked delivery date by ZIP ×221.1×
- Expanded returns policy2.4×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.