All sessions
s-0977
Simulated shopperOct 27, 2026, 12:16 PM UTC · desktop · search ads · Ridgeback 38L Pack · 13 actions
abandonedcart $169
How Qualm's guess changed
With the current settings, the store would have shown Fit Confidence after action 7 (dashed line). Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 20%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 125sViewed Ridgeback 38LViewed a product pageChoice 24%
- 237sImage 1 · Ridgeback 38LViewed a product imageNo clear doubt 37%
- 31m 07sSize guide · Ridgeback 38LOpened the size guideFit 60%
- 41m 13sSearch “jacket”Searched the catalogNo clear doubt 49%
- 51m 43sBrowsed catalogBrowsed the catalogNo clear doubt 72%
- 62m 14sExpanded returns · Ridgeback 38LExpanded returns policyNo clear doubt 60%
- 72m 27sSize M/L · 18–21 in torso · Ridgeback 38LSelected a size→ the store shows Fit Confidence hereFit 81%
- 82m 34sExpanded materials · Ridgeback 38LExpanded materialsFit 68%
- 93m 12sOpened reviews · Ridgeback 38LOpened reviewsFit 88%
- 103m 31sReviews filtered: fitFiltered reviews by fitFit >99%
- 114m 01sSize guide · Ridgeback 38LRe-opened the size guideFit >99%
- 124m 12sAdded to cart · Ridgeback 38LAdded to cartFit >99%
- 4m 30sLeft the store
Final guess
Fit>99%
Fit
>99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
- Re-opened the size guide90.5×
- Filtered reviews by fit24.4×
- Selected a size12.4×
- Opened the size guide8.4×
- Expanded returns policy2.3×
- Opened reviews1.4×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownyes
Only available because this session was simulated. Real sessions have no ground truth.