Synthetic data
All sessions

s-0992

Simulated shopper

Nov 1, 2026, 4:58 AM UTC · desktop · organic · Squall Pro 3L Shell · 12 actions

abandonedcart $349

How Qualm's guess changed

With the current settings, the store would have shown Delivery Promise after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 53%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 133sViewed Squall ProViewed a product pageChoice 29%
  2. 238sAdded to cart · Squall ProAdded to cartChoice 29%
  3. 31m 18sViewed cartViewed cart (saw shipping cost)Value 65%
  4. 41m 55sDelivery check · ZIP 40577Checked delivery date by ZIP→ the store shows Delivery Promise hereDelivery 84%
  5. 52m 04sExpanded shipping · Squall ProExpanded shipping infoDelivery 99%
  6. 62m 18sBrowsed catalogBrowsed the catalogDelivery 98%
  7. 72m 48sDelivery check · ZIP 82114Checked delivery date by ZIPDelivery >99%
  8. 83m 11sDelivery check · ZIP 15075Checked delivery date by ZIPDelivery >99%
  9. 93m 48sCheckout startedStarted checkoutDelivery >99%
  10. 104m 28sSize guide · Squall ProOpened the size guideDelivery >99%
  11. 115m 06sCheckout startedStarted checkoutDelivery >99%
  12. 5m 26sLeft the store

Final guess

Delivery>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
>99%
Choice
<1%
No clear doubt
<1%
Why deliveryhow much likelier
  • Checked delivery date by ZIP ×321.1×
  • Expanded shipping info13.0×
  • Viewed cart (saw shipping cost)2.5×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.