Synthetic data
All sessions

s-1010

Simulated shopper

Oct 30, 2026, 9:39 PM UTC · mobile · organic · Squall Pro 3L Shell · 13 actions

abandonedcart $349

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 7 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 16%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 139sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 21m 07sViewed Squall ProViewed a product pageValue 34%
  3. 31m 24sImage 1 · Squall ProViewed a product imageNo clear doubt 51%
  4. 41m 34sOpened reviews · Squall ProOpened reviewsNo clear doubt 28%
  5. 52m 00sReviews filtered: valueFiltered reviews by valueValue 83%
  6. 62m 05sOpened reviews · Squall ProOpened reviewsValue 83%
  7. 72m 23sReviews filtered: valueFiltered reviews by value→ the store shows Value Breakdown hereValue 99%
  8. 82m 55sViewed Squall 2.5LViewed a product page · Switched to a similar productValue >99%
  9. 92m 59sAdded to cart · Squall 2.5LAdded to cartValue >99%
  10. 103m 02sViewed cartViewed cart (saw shipping cost)Value >99%
  11. 113m 08sRemoved from cart · Squall 2.5LRemoved from cartValue >99%
  12. 123m 25sAdded to cart · Squall ProAdded to cartValue >99%
  13. 3m 48sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Filtered reviews by value ×218.9×
  • Removed from cart46.2×
  • Viewed cart (saw shipping cost)4.1×
  • Switched to a similar product1.4×
  • Browsed the catalog1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.