Synthetic data
All sessions

s-1039

Simulated shopper

Oct 26, 2026, 5:12 PM UTC · mobile · organic · Cairn Mid Waterproof Boot · 10 actions

abandonedcart $189

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 20%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 18sViewed Cairn MidViewed a product pageFit 27%
  2. 242sExpanded returns · Cairn MidExpanded returns policyFit 47%
  3. 350sSearch “pack torso size”Searched for sizing / fitFit 89%
  4. 457sAdded to cart · Cairn MidAdded to cartFit 89%
  5. 51m 32sViewed cartViewed cart (saw shipping cost)→ the store shows Fit Confidence hereFit 81%
  6. 62m 08sPromo field focusedClicked into the promo-code fieldFit 36%
  7. 72m 38sSize guide · Cairn MidOpened the size guideFit 86%
  8. 83m 05sSize 9 · Cairn MidSelected a sizeFit 99%
  9. 93m 09sImage 1 · Cairn MidViewed a product imageFit 99%
  10. 3m 32sLeft the store

Final guess

Fit99%
Fit
99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
  • Selected a size12.4×
  • Searched for sizing / fit9.3×
  • Opened the size guide8.4×
  • Expanded returns policy2.3×
  • Viewed a product image1.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
SecondaryFit
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.