Synthetic data
All sessions

s-1078

Simulated shopper

Oct 22, 2026, 8:29 PM UTC · desktop · email · Emberline 20°F Down Bag · 13 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 18%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 131sViewed Emberline 20°FViewed a product pageSuitability 24%
  2. 256sSize guide · Emberline 20°FOpened the size guideFit 49%
  3. 31m 25sExpanded returns · Emberline 20°FExpanded returns policyFit 70%
  4. 41m 55sOpened reviews · Emberline 20°FOpened reviewsFit 81%
  5. 52m 19sReviews filtered: fitFiltered reviews by fit→ the store shows Fit Confidence hereFit 99%
  6. 62m 54sSearch “wide fit hiking shoes”Searched for sizing / fitFit >99%
  7. 73m 06sOpened reviews · Emberline 20°FOpened reviewsFit >99%
  8. 83m 17sSize Long · to 6 ft 6 in · Emberline 20°FSelected a sizeFit >99%
  9. 93m 26sImage 1 · Emberline 20°FViewed a product imageFit >99%
  10. 103m 48sSearch “pack torso size”Searched for sizing / fitFit >99%
  11. 114m 28sExpanded returns · Emberline 20°FExpanded returns policyFit >99%
  12. 124m 45sBrowsed catalogBrowsed the catalogFit >99%
  13. 5m 11sLeft the store

Final guess

Fit>99%
Fit
>99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
  • Searched for sizing / fit ×29.3×
  • Filtered reviews by fit24.4×
  • Selected a size12.4×
  • Opened the size guide8.4×
  • Expanded returns policy ×22.3×
  • Opened reviews ×21.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
Fit
exit survey · used in training
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.