All sessions
s-1095
Simulated shopperOct 26, 2026, 4:43 AM UTC · mobile · search ads · Ridgeback 48L Pack · 10 actions
abandonedcart $199
How Qualm's guess changed
With the current settings, the store would have shown Built-For Answer after action 6 (dashed line). Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 20%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 138sViewed Ridgeback 48LViewed a product pageChoice 37%
- 247sImage 1 · Ridgeback 48LViewed a product imageNo clear doubt 32%
- 31m 23sExpanded materials · Ridgeback 48LExpanded materialsNo clear doubt 43%
- 41m 42sExpanded specs · Ridgeback 48LExpanded technical specsSuitability 54%
- 52m 03sExpanded materials · Ridgeback 48LExpanded materialsSuitability 60%
- 62m 22sOpened reviews · Ridgeback 48LOpened reviews→ the store shows Built-For Answer hereSuitability 75%
- 73m 02sReviews filtered: suitabilityFiltered reviews by performanceSuitability 99%
- 83m 14sImage 2 · Ridgeback 48LViewed a product imageSuitability 99%
- 93m 24sAdded to cart · Ridgeback 48LAdded to cartSuitability 99%
- 3m 44sLeft the store
Final guess
Suitability99%
Fit
<1%
Suitability
99%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why suitabilityhow much likelier
- Filtered reviews by performance73.8×
- Expanded technical specs6.9×
- Expanded materials ×21.5×
- Opened reviews1.7×
- Viewed a product image ×21.2×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtSuitability
Secondarynone
Resolved on its ownyes
Only available because this session was simulated. Real sessions have no ground truth.