Synthetic data
All sessions

s-1114

Simulated shopper

Nov 1, 2026, 10:03 PM UTC · mobile · email · Lumen 400 Headlamp · 5 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 11%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 123sViewed Lumen 400Viewed a product pageNo clear doubt 36%
  2. 257sSearch “merino”Searched the catalogNo clear doubt 63%
  3. 31m 18sExpanded specs · Lumen 400Expanded technical specsNo clear doubt 62%
  4. 41m 57sViewed Ridgeback 48LViewed a product pageNo clear doubt 75%
  5. 2m 08sLeft the store

Final guess

No clear doubt75%
Fit
<1%
Suitability
16%
Durability
1%
Value
1%
Delivery
3%
Choice
4%
No clear doubt
75%
Why no clear doubthow much likelier
  • Viewed a product page ×21.7×
  • Searched the catalog2.9×
  • Expanded technical specs1.0×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.