Synthetic data
All sessions

s-1124

Simulated shopper

Oct 31, 2026, 8:59 AM UTC · desktop · organic · Lumen 400 Headlamp · 12 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 19%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 140sViewed Lumen 400Viewed a product pageNo clear doubt 36%
  2. 255sAdded to cart · Lumen 400Added to cartNo clear doubt 36%
  3. 31m 11sViewed cartViewed cart (saw shipping cost)Value 45%
  4. 41m 27sPromo field focusedClicked into the promo-code field→ the store shows Value Breakdown hereValue 95%
  5. 51m 33sAdded to cart · Lumen 400Added to cartValue 95%
  6. 62m 05sViewed cartViewed cart (saw shipping cost)Value 97%
  7. 72m 32sRemoved from cart · Lumen 400Removed from cartValue >99%
  8. 83m 12sAdded to cart · Lumen 400Added to cartValue >99%
  9. 93m 50sViewed cartViewed cart (saw shipping cost)Value >99%
  10. 103m 59sRemoved from cart · Lumen 400Removed from cartValue >99%
  11. 114m 14sBrowsed catalogBrowsed the catalogValue >99%
  12. 4m 21sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Removed from cart ×246.2×
  • Viewed cart (saw shipping cost) ×34.1×
  • Clicked into the promo-code field40.8×
  • Browsed the catalog1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.