Synthetic data
All sessions

s-1134

Simulated shopper

Oct 30, 2026, 1:52 AM UTC · mobile · email · Cairn Mid Waterproof Boot · 23 actions

abandonedcart $189

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 27%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 122sViewed Cairn MidViewed a product pageFit 27%
  2. 255sOpened reviews · Cairn MidOpened reviewsFit 40%
  3. 31m 18sReviews filtered: valueFiltered reviews by valueValue 74%
  4. 41m 24sAdded to cart · Cairn MidAdded to cartValue 74%
  5. 51m 59sViewed cartViewed cart (saw shipping cost)→ the store shows Value Breakdown hereValue 92%
  6. 62m 38sPromo field focusedClicked into the promo-code fieldValue >99%
  7. 73m 12sOpened reviews · Cairn MidOpened reviewsValue >99%
  8. 83m 27sReviews filtered: fitFiltered reviews by fitValue 99%
  9. 93m 33sViewed cartViewed cart (saw shipping cost)Value >99%
  10. 103m 37sPromo field focusedClicked into the promo-code fieldValue >99%
  11. 114m 03sAdded to cart · Cairn MidAdded to cartValue >99%
  12. 124m 17sViewed cartViewed cart (saw shipping cost)Value >99%
  13. 134m 51sRemoved from cart · Cairn MidRemoved from cartValue >99%
  14. 145m 26sCompare + Cairn MidAdded a product to compareValue >99%
  15. 155m 41sCompare + Talus TrailAdded a product to compareValue >99%
  16. 166m 02sExpanded shipping · Cairn MidExpanded shipping infoValue >99%
  17. 176m 09sAdded to cart · Cairn MidAdded to cartValue >99%
  18. 186m 20sViewed cartViewed cart (saw shipping cost)Value >99%
  19. 196m 51sRemoved from cart · Cairn MidRemoved from cartValue >99%
  20. 206m 56sSearch “cheap rain jacket”Searched for a use-case or spec · Searched for deals / priceValue >99%
  21. 217m 08sOpened reviews · Cairn MidOpened reviewsValue >99%
  22. 227m 37sAdded to cart · Cairn MidAdded to cartValue >99%
  23. 7m 51sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Removed from cart ×246.2×
  • Clicked into the promo-code field ×240.8×
  • Viewed cart (saw shipping cost) ×44.1×
  • Searched for deals / price30.7×
  • Filtered reviews by value18.9×
  • Added a product to compare ×21.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.