Synthetic data
All sessions

s-1141

Simulated shopper

Oct 27, 2026, 2:49 AM UTC · mobile · paid social · Lumen 400 Headlamp · 7 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 11%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 131sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 235sViewed Lumen 400Viewed a product pageNo clear doubt 55%
  3. 31m 07sBrowsed catalogBrowsed the catalogNo clear doubt 71%
  4. 41m 39sImage 1 · Lumen 400Viewed a product imageNo clear doubt 88%
  5. 51m 55sOpened reviews · Lumen 400Opened reviewsNo clear doubt 72%
  6. 62m 32sReviews filtered: valueFiltered reviews by valueValue 58%
  7. 2m 45sLeft the store

Final guess

Value58%
Fit
<1%
Suitability
4%
Durability
2%
Value
58%
Delivery
3%
Choice
<1%
No clear doubt
32%
Why valuehow much likelier
  • Filtered reviews by value18.9×
  • Browsed the catalog ×21.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.