Synthetic data
All sessions

s-1159

Simulated shopper

Nov 2, 2026, 5:01 PM UTC · mobile · search ads · Lumen 400 Headlamp · 5 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 13%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 136sViewed Lumen 400Viewed a product pageNo clear doubt 36%
  2. 242sBrowsed catalogBrowsed the catalogNo clear doubt 55%
  3. 31m 02sOpened reviews · Lumen 400Opened reviewsNo clear doubt 31%
  4. 41m 42sExpanded specs · Lumen 400Expanded technical specsSuitability 58%
  5. 1m 46sLeft the store

Final guess

Suitability58%
Fit
1%
Suitability
58%
Durability
3%
Value
5%
Delivery
4%
Choice
2%
No clear doubt
27%
Why suitabilityhow much likelier
  • Expanded technical specs6.9×
  • Opened reviews1.7×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.