Synthetic data
All sessions

s-1170

Simulated shopper

Oct 30, 2026, 10:25 PM UTC · mobile · organic · Driftwood 2P Tent · 16 actions

abandonedcart $429

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 17%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 110sViewed Driftwood 2PViewed a product pageDelivery 30%
  2. 244sAdded to cart · Driftwood 2PAdded to cartDelivery 30%
  3. 31m 08sViewed cartViewed cart (saw shipping cost)Delivery 50%
  4. 41m 15sPromo field focusedClicked into the promo-code field→ the store shows Value Breakdown hereValue 90%
  5. 51m 26sOpened reviews · Driftwood 2POpened reviewsValue 92%
  6. 61m 43sReviews filtered: valueFiltered reviews by valueValue 99%
  7. 72m 10sBrowsed catalogBrowsed the catalogValue >99%
  8. 82m 29sSorted: price ascSorted by lowest priceValue >99%
  9. 93m 04sBrowsed catalogBrowsed the catalogValue >99%
  10. 103m 26sSorted: price ascSorted by lowest priceValue >99%
  11. 113m 59sViewed cartViewed cart (saw shipping cost)Value >99%
  12. 124m 07sBrowsed catalogBrowsed the catalogValue >99%
  13. 134m 38sSorted: price ascSorted by lowest priceValue >99%
  14. 144m 43sBrowsed catalogBrowsed the catalogValue >99%
  15. 155m 15sSorted: price ascSorted by lowest priceValue >99%
  16. 5m 33sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Sorted by lowest price ×48.4×
  • Clicked into the promo-code field40.8×
  • Filtered reviews by value18.9×
  • Viewed cart (saw shipping cost) ×24.1×
  • Browsed the catalog ×41.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.