Synthetic data
All sessions

s-1203

Simulated shopper

Oct 28, 2026, 3:13 PM UTC · mobile · email · Talus Trail Runner · 6 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Durability Proof after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 14%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 113sViewed Talus TrailViewed a product pageChoice 23%
  2. 226sSize 11 · Talus TrailSelected a sizeFit 55%
  3. 351sExpanded materials · Talus TrailExpanded materialsFit 38%
  4. 41m 14sExpanded warranty · Talus TrailExpanded warranty→ the store shows Durability Proof hereDurability 74%
  5. 51m 42sExpanded warranty · Talus TrailExpanded warrantyDurability 96%
  6. 2m 09sLeft the store

Final guess

Durability96%
Fit
<1%
Suitability
<1%
Durability
96%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
3%
Why durabilityhow much likelier
  • Expanded warranty ×215.6×
  • Expanded materials6.6×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
SecondaryDurability
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.