All sessions
s-1244
Simulated shopperNov 1, 2026, 3:34 PM UTC · desktop · paid social · Cairn Low Hiking Shoe · 5 actions
abandoned
How Qualm's guess changed
With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 12%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 14sViewed Cairn LowViewed a product pageChoice 31%
- 227sSorted: price descRe-sorted the catalogNo clear doubt 48%
- 346sSize 11 · Cairn LowSelected a sizeFit 54%
- 41m 19sImage 1 · Cairn LowViewed a product imageNo clear doubt 48%
- 1m 41sLeft the store
Final guess
No clear doubt48%
Fit
44%
Suitability
2%
Durability
<1%
Value
1%
Delivery
1%
Choice
4%
No clear doubt
48%
Why no clear doubthow much likelier
- Re-sorted the catalog3.8×
- Viewed a product image2.3×
- Viewed a product page1.7×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.