Synthetic data
All sessions

s-1245

Simulated shopper

Oct 26, 2026, 2:58 AM UTC · mobile · organic · Ridgeback 48L Pack · 12 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Built-For Answer after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 18%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 113sViewed Lumen 400Viewed a product pageNo clear doubt 36%
  2. 218sImage 1 · Lumen 400Viewed a product imageNo clear doubt 59%
  3. 348sOpened reviews · Lumen 400Opened reviewsNo clear doubt 32%
  4. 41m 12sReviews filtered: suitabilityFiltered reviews by performanceSuitability 97%
  5. 51m 48sExpanded specs · Lumen 400Expanded technical specs→ the store shows Built-For Answer hereSuitability 99%
  6. 62m 08sViewed Ridgeback 48LViewed a product pageSuitability 99%
  7. 72m 31sExpanded specs · Ridgeback 48LExpanded technical specsSuitability >99%
  8. 82m 45sOpened reviews · Ridgeback 48LOpened reviewsSuitability >99%
  9. 93m 16sReviews filtered: suitabilityFiltered reviews by performanceSuitability >99%
  10. 103m 23sOpened reviews · Ridgeback 48LOpened reviewsSuitability >99%
  11. 113m 29sOpened reviews · Ridgeback 48LOpened reviewsSuitability >99%
  12. 3m 33sLeft the store

Final guess

Suitability>99%
Fit
<1%
Suitability
>99%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why suitabilityhow much likelier
  • Filtered reviews by performance ×273.8×
  • Expanded technical specs ×26.9×
  • Opened reviews ×41.7×
  • Viewed a product image1.2×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtSuitability
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.