Synthetic data
All sessions

s-1260

Simulated shopper

Oct 24, 2026, 1:36 PM UTC · desktop · email · Lumen 400 Headlamp · 11 actions

abandonedcart $49

How Qualm's guess changed

With the current settings, the store would have shown Built-For Answer after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 23%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 118sViewed Lumen 400Viewed a product pageNo clear doubt 36%
  2. 237sOpened reviews · Lumen 400Opened reviewsSuitability 25%
  3. 31m 04sOpened reviews · Lumen 400Opened reviewsSuitability 36%
  4. 41m 22sExpanded specs · Lumen 400Expanded technical specsSuitability 84%
  5. 51m 31sSearch “fuel canister compatible”Searched for a use-case or spec→ the store shows Built-For Answer hereSuitability 99%
  6. 61m 41sExpanded specs · Lumen 400Expanded technical specsSuitability >99%
  7. 71m 58sOpened reviews · Lumen 400Opened reviewsSuitability >99%
  8. 82m 34sReviews filtered: suitabilityFiltered reviews by performanceSuitability >99%
  9. 92m 51sImage 1 · Lumen 400Viewed a product imageSuitability >99%
  10. 103m 12sAdded to cart · Lumen 400Added to cartSuitability >99%
  11. 3m 25sLeft the store

Final guess

Suitability>99%
Fit
<1%
Suitability
>99%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why suitabilityhow much likelier
  • Filtered reviews by performance73.8×
  • Expanded technical specs ×26.9×
  • Searched for a use-case or spec17.5×
  • Opened reviews ×31.7×
  • Viewed a product image1.2×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtSuitability
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.