All sessions
s-1269
Simulated shopperOct 27, 2026, 11:06 PM UTC · mobile · search ads · Lumen 400 Headlamp · 15 actions
purchasedcart $49
How Qualm's guess changed
With the current settings, the store would have shown Value Breakdown after action 5 (dashed line). Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 36%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 16sViewed Lumen 400Viewed a product pageNo clear doubt 36%
- 225sBrowsed catalogBrowsed the catalogNo clear doubt 55%
- 331sSorted: price ascSorted by lowest priceValue 47%
- 441sOpened reviews · Lumen 400Opened reviewsValue 64%
- 51m 20sReviews filtered: valueFiltered reviews by value→ the store shows Value Breakdown hereValue 97%
- 61m 41sBrowsed catalogBrowsed the catalogValue 96%
- 71m 56sSorted: price ascSorted by lowest priceValue 99%
- 82m 19sBrowsed catalogBrowsed the catalogValue 99%
- 92m 53sSorted: price ascSorted by lowest priceValue >99%
- 103m 33sBrowsed catalogBrowsed the catalogValue 99%
- 113m 46sSorted: price ascSorted by lowest priceValue >99%
- 123m 59sAdded to cart · Lumen 400Added to cartValue >99%
- 134m 11sViewed cartViewed cart (saw shipping cost)Value >99%
- 144m 31sCheckout startedStarted checkoutValue >99%
- 4m 56sPurchased
Final guess
Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
- Sorted by lowest price ×48.4×
- Filtered reviews by value18.9×
- Viewed cart (saw shipping cost)4.1×
- Browsed the catalog ×41.4×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownyes
Only available because this session was simulated. Real sessions have no ground truth.