Synthetic data
All sessions

s-1287

Simulated shopper

Oct 21, 2026, 6:39 PM UTC · mobile · organic · Ridgeback 48L Pack · 8 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Durability Proof after action 6 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)11% → 17%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 116sSearch “boots”Searched the catalogNo clear doubt 32%
  2. 225sViewed Ridgeback 48LViewed a product pageNo clear doubt 39%
  3. 336sOpened reviews · Ridgeback 48LOpened reviewsFit 27%
  4. 41m 15sReviews filtered: durabilityFiltered reviews by durabilityDurability 89%
  5. 51m 21sSorted: ratingRe-sorted the catalogDurability 85%
  6. 61m 35sExpanded warranty · Ridgeback 48LExpanded warranty→ the store shows Durability Proof hereDurability 99%
  7. 72m 07sExpanded warranty · Ridgeback 48LExpanded warrantyDurability >99%
  8. 2m 15sLeft the store

Final guess

Durability>99%
Fit
<1%
Suitability
<1%
Durability
>99%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why durabilityhow much likelier
  • Expanded warranty ×215.6×
  • Filtered reviews by durability95.7×
  • Opened reviews1.8×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDurability
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.