All sessions
s-1296
Simulated shopperOct 24, 2026, 9:53 AM UTC · mobile · organic · Cairn Mid Waterproof Boot · 10 actions
abandoned
How Qualm's guess changed
With the current settings, the store would have shown Value Breakdown after action 5 (dashed line). Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 15%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 111sBrowsed catalogBrowsed the catalogNo clear doubt 26%
- 222sViewed Cairn MidViewed a product pageNo clear doubt 34%
- 329sAdded to cart · Cairn MidAdded to cartNo clear doubt 34%
- 440sViewed cartViewed cart (saw shipping cost)Value 49%
- 556sRemoved from cart · Cairn MidRemoved from cart→ the store shows Value Breakdown hereValue 97%
- 61m 02sSearch “deals”Searched for deals / priceValue >99%
- 71m 14sSize guide · Cairn MidOpened the size guideValue >99%
- 81m 24sViewed Kettle TiViewed a product pageValue >99%
- 91m 43sImage 1 · Kettle TiViewed a product imageValue >99%
- 1m 49sLeft the store
Final guess
Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
- Removed from cart46.2×
- Searched for deals / price30.7×
- Viewed cart (saw shipping cost)4.1×
- Browsed the catalog1.4×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.