Synthetic data
All sessions

s-1297

Simulated shopper

Oct 23, 2026, 6:56 AM UTC · mobile · email · Driftwood 2P Tent · 13 actions

abandonedcart $429

How Qualm's guess changed

With the current settings, the store would have shown Delivery Promise after action 6 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 41%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 139sViewed Lumen 400Viewed a product pageNo clear doubt 36%
  2. 21m 07sSearch “jacket”Searched the catalogNo clear doubt 63%
  3. 31m 38sViewed Driftwood 2PViewed a product pageNo clear doubt 75%
  4. 42m 04sAdded to cart · Driftwood 2PAdded to cartNo clear doubt 65%
  5. 52m 08sViewed cartViewed cart (saw shipping cost)Delivery 54%
  6. 62m 22sSearch “fast shipping”Searched for shipping / delivery→ the store shows Delivery Promise hereDelivery 98%
  7. 72m 56sViewed cartViewed cart (saw shipping cost)Delivery 99%
  8. 83m 23sExpanded shipping · Driftwood 2PExpanded shipping infoDelivery >99%
  9. 93m 59sExpanded shipping · Driftwood 2PExpanded shipping infoDelivery >99%
  10. 104m 37sCheckout startedStarted checkoutDelivery >99%
  11. 114m 51sDelivery check · ZIP 58195Checked delivery date by ZIPDelivery >99%
  12. 125m 23sDelivery check · ZIP 25729Checked delivery date by ZIPDelivery >99%
  13. 5m 30sLeft the store

Final guess

Delivery>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
>99%
Choice
<1%
No clear doubt
<1%
Why deliveryhow much likelier
  • Checked delivery date by ZIP ×221.1×
  • Expanded shipping info ×213.0×
  • Searched for shipping / delivery38.1×
  • Viewed cart (saw shipping cost) ×22.5×
  • Searched the catalog1.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.