Synthetic data
All sessions

s-1303

Simulated shopper

Oct 26, 2026, 1:51 PM UTC · mobile · email · Talus Trail Runner · 7 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 6 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 9%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 140sViewed Squall ProViewed a product pageChoice 29%
  2. 21m 13sBrowsed catalogBrowsed the catalogValue 34%
  3. 31m 53sSorted: price ascSorted by lowest priceValue 76%
  4. 42m 09sViewed Talus TrailViewed a product pageValue 65%
  5. 52m 30sOpened reviews · Talus TrailOpened reviewsValue 58%
  6. 63m 07sReviews filtered: valueFiltered reviews by value→ the store shows Value Breakdown hereValue 96%
  7. 3m 28sLeft the store

Final guess

Value96%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
96%
Delivery
<1%
Choice
<1%
No clear doubt
2%
Why valuehow much likelier
  • Filtered reviews by value18.9×
  • Sorted by lowest price8.4×
  • Browsed the catalog1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.