Synthetic data
All sessions

s-1312

Simulated shopper

Oct 24, 2026, 8:14 PM UTC · desktop · organic · Lumen 400 Headlamp · 8 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 10%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 14sViewed Lumen 400Viewed a product pageNo clear doubt 36%
  2. 241sOpened reviews · Lumen 400Opened reviewsSuitability 25%
  3. 358sBrowsed catalogBrowsed the catalogNo clear doubt 31%
  4. 41m 02sViewed Emberline 20°FViewed a product pageNo clear doubt 45%
  5. 51m 13sViewed Squall ProViewed a product pageNo clear doubt 61%
  6. 61m 39sViewed Cairn MidViewed a product pageNo clear doubt 73%
  7. 72m 09sViewed Kettle TiViewed a product pageNo clear doubt 83%
  8. 2m 31sLeft the store

Final guess

No clear doubt83%
Fit
<1%
Suitability
3%
Durability
2%
Value
4%
Delivery
3%
Choice
4%
No clear doubt
83%
Why no clear doubthow much likelier
  • Viewed a product page ×51.7×
  • Browsed the catalog2.3×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.