Synthetic data
All sessions

s-1313

Simulated shopper

Oct 24, 2026, 6:51 AM UTC · mobile · email · Squall Pro 3L Shell · 14 actions

purchasedcart $349

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 3 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 47%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 134sViewed Merino 200Viewed a product pageFit 22%
  2. 237sSize L · Merino 200Selected a sizeFit 77%
  3. 31m 09sSize guide · Merino 200Opened the size guide→ the store shows Fit Confidence hereFit 96%
  4. 41m 19sViewed Squall ProViewed a product pageFit 93%
  5. 51m 47sSize XL · Squall ProSelected a sizeFit 99%
  6. 62m 01sOpened reviews · Squall ProOpened reviewsFit >99%
  7. 72m 04sReviews filtered: fitFiltered reviews by fitFit >99%
  8. 82m 13sOpened reviews · Squall ProOpened reviewsFit >99%
  9. 92m 52sReviews filtered: fitFiltered reviews by fitFit >99%
  10. 103m 23sImage 1 · Squall ProViewed a product imageFit >99%
  11. 113m 52sAdded to cart · Squall ProAdded to cartFit >99%
  12. 124m 02sViewed cartViewed cart (saw shipping cost)Fit >99%
  13. 134m 15sCheckout startedStarted checkoutFit >99%
  14. 4m 21sPurchased

Final guess

Fit>99%
Fit
>99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
  • Filtered reviews by fit ×224.4×
  • Selected a size ×212.4×
  • Opened the size guide8.4×
  • Opened reviews ×21.4×
  • Viewed a product image1.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
Fit
post-purchase · used in training
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.