All sessions
s-1314
Simulated shopperOct 21, 2026, 6:51 AM UTC · desktop · search ads · Talus Trail Runner · 5 actions
abandoned
How Qualm's guess changed
With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 11%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 121sViewed Talus TrailViewed a product pageChoice 23%
- 249sExpanded materials · Talus TrailExpanded materialsDurability 46%
- 31m 06sExpanded shipping · Talus TrailExpanded shipping infoDurability 30%
- 41m 14sBrowsed catalogBrowsed the catalogNo clear doubt 46%
- 1m 41sLeft the store
Final guess
No clear doubt46%
Fit
2%
Suitability
11%
Durability
20%
Value
1%
Delivery
20%
Choice
1%
No clear doubt
46%
Why no clear doubthow much likelier
- Browsed the catalog2.3×
- Viewed a product page1.7×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.