All sessions
s-1334
Simulated shopperNov 2, 2026, 5:24 AM UTC · mobile · search ads · Cairn Mid Waterproof Boot · 7 actions
abandoned
How Qualm's guess changed
With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 14%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 112sViewed Cairn MidViewed a product pageFit 27%
- 247sImage 1 · Cairn MidViewed a product imageNo clear doubt 33%
- 31m 04sImage 2 · Cairn MidViewed a product imageNo clear doubt 51%
- 41m 41sSize guide · Cairn MidOpened the size guideFit 63%
- 52m 15sExpanded returns · Cairn MidExpanded returns policyFit 79%
- 62m 22sOpened reviews · Cairn MidOpened reviewsFit 92%
- 2m 47sLeft the store
Final guess
Fit92%
Fit
92%
Suitability
<1%
Durability
1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
6%
Why fithow much likelier
- Opened the size guide8.4×
- Expanded returns policy2.3×
- Opened reviews1.4×
- Viewed a product image ×21.1×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.