Synthetic data
All sessions

s-1346

Simulated shopper

Oct 24, 2026, 2:26 AM UTC · desktop · organic · Talus Trail Runner · 12 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Durability Proof after action 6 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)11% → 18%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 135sSearch “boots”Searched the catalogNo clear doubt 32%
  2. 241sViewed Lumen 400Viewed a product pageNo clear doubt 63%
  3. 356sViewed Talus TrailViewed a product pageNo clear doubt 75%
  4. 41m 16sExpanded warranty · Talus TrailExpanded warrantyNo clear doubt 50%
  5. 51m 27sOpened reviews · Talus TrailOpened reviewsDurability 69%
  6. 61m 59sReviews filtered: durabilityFiltered reviews by durability→ the store shows Durability Proof hereDurability >99%
  7. 72m 36sImage 1 · Talus TrailViewed a product imageDurability >99%
  8. 83m 12sOpened reviews · Talus TrailOpened reviewsDurability >99%
  9. 93m 30sReviews filtered: fitFiltered reviews by fitDurability 99%
  10. 103m 49sImage 2 · Talus TrailViewed a product imageDurability 99%
  11. 114m 18sExpanded materials · Talus TrailExpanded materialsDurability >99%
  12. 4m 45sLeft the store

Final guess

Durability>99%
Fit
<1%
Suitability
<1%
Durability
>99%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why durabilityhow much likelier
  • Filtered reviews by durability95.7×
  • Expanded warranty15.6×
  • Expanded materials6.6×
  • Opened reviews ×21.8×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDurability
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.