All sessions
s-1356
Simulated shopperOct 30, 2026, 1:23 PM UTC · mobile · organic · Cairn Mid Waterproof Boot · 7 actions
abandoned
How Qualm's guess changed
With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 10%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 114sViewed Cairn MidViewed a product pageFit 27%
- 229sBrowsed catalogBrowsed the catalogNo clear doubt 34%
- 350sImage 1 · Cairn MidViewed a product imageNo clear doubt 56%
- 41m 26sBrowsed catalogBrowsed the catalogNo clear doubt 76%
- 52m 00sImage 2 · Cairn MidViewed a product imageNo clear doubt 88%
- 62m 34sViewed Merino 200Viewed a product pageNo clear doubt 93%
- 2m 42sLeft the store
Final guess
No clear doubt93%
Fit
3%
Suitability
1%
Durability
<1%
Value
1%
Delivery
1%
Choice
2%
No clear doubt
93%
Why no clear doubthow much likelier
- Viewed a product image ×22.3×
- Browsed the catalog ×22.3×
- Viewed a product page ×21.7×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.