Synthetic data
All sessions

s-1359

Simulated shopper

Oct 21, 2026, 6:33 AM UTC · mobile · organic · Talus Trail Runner · 15 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 6 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 16%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 15sViewed Cairn MidViewed a product pageFit 27%
  2. 213sSize guide · Cairn MidOpened the size guideFit 74%
  3. 349sViewed Talus TrailViewed a product pageFit 64%
  4. 41m 12sImage 1 · Talus TrailViewed a product imageFit 59%
  5. 51m 47sOpened reviews · Talus TrailOpened reviewsFit 53%
  6. 62m 17sReviews filtered: fitFiltered reviews by fit→ the store shows Fit Confidence hereFit 97%
  7. 72m 21sSize 9 · Talus TrailSelected a sizeFit >99%
  8. 82m 45sImage 2 · Talus TrailViewed a product imageFit >99%
  9. 92m 49sExpanded specs · Talus TrailExpanded technical specsFit 99%
  10. 103m 19sExpanded returns · Talus TrailExpanded returns policyFit >99%
  11. 113m 58sViewed Cairn LowViewed a product page · Switched to a similar productFit 99%
  12. 124m 16sOpened reviews · Cairn LowOpened reviewsFit >99%
  13. 134m 47sReviews filtered: fitFiltered reviews by fitFit >99%
  14. 144m 53sViewed Squall ProViewed a product pageFit >99%
  15. 5m 20sLeft the store

Final guess

Fit>99%
Fit
>99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
  • Filtered reviews by fit ×224.4×
  • Selected a size12.4×
  • Opened the size guide8.4×
  • Expanded returns policy2.3×
  • Opened reviews ×21.4×
  • Viewed a product image ×21.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
SecondaryChoice
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.