All sessions
s-1367
Simulated shopperOct 20, 2026, 11:30 AM UTC · mobile · paid social · Cairn Low Hiking Shoe · 8 actions
abandonedcart $159
How Qualm's guess changed
With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 12%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 139sBrowsed catalogBrowsed the catalogNo clear doubt 26%
- 244sViewed Cairn LowViewed a product pageNo clear doubt 35%
- 358sExpanded shipping · Cairn LowExpanded shipping infoDelivery 42%
- 41m 11sViewed Driftwood 2PViewed a product pageNo clear doubt 52%
- 51m 26sImage 1 · Driftwood 2PViewed a product imageNo clear doubt 75%
- 61m 39sSearch “does it run small”Searched for sizing / fitNo clear doubt 54%
- 71m 51sAdded to cart · Cairn LowAdded to cartNo clear doubt 54%
- 1m 57sLeft the store
Final guess
No clear doubt54%
Fit
30%
Suitability
<1%
Durability
4%
Value
<1%
Delivery
9%
Choice
2%
No clear doubt
54%
Why no clear doubthow much likelier
- Viewed a product page ×21.7×
- Viewed a product image2.3×
- Browsed the catalog2.3×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
SecondaryFit
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.