Synthetic data
All sessions

s-1381

Simulated shopper

Oct 26, 2026, 6:54 AM UTC · desktop · email · Talus Trail Runner · 11 actions

abandonedcart $139

How Qualm's guess changed

With the current settings, the store would have shown Delivery Promise after action 6 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 17%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 132sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 251sViewed Cairn LowViewed a product pageNo clear doubt 35%
  3. 31m 12sDelivery check · ZIP 65174Checked delivery date by ZIPDelivery 55%
  4. 41m 37sViewed Talus TrailViewed a product page · Switched to a similar productChoice 38%
  5. 52m 13sAdded to cart · Talus TrailAdded to cartChoice 38%
  6. 62m 44sDelivery check · ZIP 81003Checked delivery date by ZIP→ the store shows Delivery Promise hereDelivery 83%
  7. 73m 23sExpanded shipping · Talus TrailExpanded shipping infoDelivery 97%
  8. 83m 59sViewed cartViewed cart (saw shipping cost)Delivery >99%
  9. 94m 03sExpanded materials · Talus TrailExpanded materialsDelivery 99%
  10. 104m 36sExpanded shipping · Talus TrailExpanded shipping infoDelivery >99%
  11. 5m 04sLeft the store

Final guess

Delivery>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
>99%
Choice
<1%
No clear doubt
<1%
Why deliveryhow much likelier
  • Checked delivery date by ZIP ×221.1×
  • Expanded shipping info ×213.0×
  • Viewed cart (saw shipping cost)2.5×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.