Synthetic data
All sessions

s-1384

Simulated shopper

Oct 28, 2026, 4:30 AM UTC · mobile · search ads · Squall 2.5L Rain Shell · 18 actions

abandonedcart $578

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 6 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 17%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 116sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 229sViewed Squall ProViewed a product pageValue 34%
  3. 354sBrowsed catalogBrowsed the catalogNo clear doubt 41%
  4. 41m 31sSorted: price ascSorted by lowest priceValue 73%
  5. 51m 44sAdded to cart · Squall ProAdded to cartValue 73%
  6. 62m 08sViewed cartViewed cart (saw shipping cost)→ the store shows Value Breakdown hereValue 96%
  7. 72m 28sPromo field focusedClicked into the promo-code fieldValue >99%
  8. 82m 42sViewed Squall 2.5LViewed a product page · Switched to a similar productValue >99%
  9. 93m 18sOpened reviews · Squall 2.5LOpened reviewsValue >99%
  10. 103m 45sReviews filtered: valueFiltered reviews by valueValue >99%
  11. 113m 55sAdded to cart · Squall 2.5LAdded to cartValue >99%
  12. 124m 35sViewed cartViewed cart (saw shipping cost)Value >99%
  13. 135m 14sPromo field focusedClicked into the promo-code fieldValue >99%
  14. 145m 39sOpened reviews · Squall 2.5LOpened reviewsValue >99%
  15. 156m 13sReviews filtered: valueFiltered reviews by valueValue >99%
  16. 166m 30sViewed Talus TrailViewed a product pageValue >99%
  17. 176m 47sViewed cartViewed cart (saw shipping cost)Value >99%
  18. 7m 09sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Clicked into the promo-code field ×240.8×
  • Filtered reviews by value ×218.9×
  • Viewed cart (saw shipping cost) ×34.1×
  • Sorted by lowest price8.4×
  • Browsed the catalog ×21.4×
  • Switched to a similar product1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.